Twelve bottles, six Primitivo styles, one grape variety that defines all of Puglia: This Sample pack shows how differently Primitivo di Manduria can sound – from juicy and direct to Riserva depth with barrel aging. Anyone who wants to know why this variety is one of the best-selling red wines in Southern Italy will find the answer here in six variations, two bottles of each wine.
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as, if! Appassimento Primitivo – Torrevento (Italy, Puglia)
Torrevento lets the grapes for this Primitivo wither on straw mats after the harvest – the same principle as with Amarone, only implemented under the Southern Italian sun. The loss of water concentrates sugar, aromas, and tannins. Deep ruby red in the glass, with notes of candied orange peel, Amarena cherry, rose petals, and spicy coffee in the nose. Juicy and full-bodied on the palate, with a long finish.
Diciotto Colline Primitivo di Manduria Riserva DOC – Torrevento (Italy, Puglia)
The Riserva from the Torrevento range, awarded 93 points in Falstaff for the 2018 vintage and Gold at MundusVini 2025. The grapes come from the hinterland of Manduria, and the wine is aged in wooden barrels. The result: a deep dark red wine with blackberry, plum, soft tannins, and a long finish with a hint of cocoa – structure and elegance in one.
Varvaglione Papale Primitivo di Manduria – Varvaglione 1921 (Italy, Puglia)
Varvaglione has been growing Primitivo in Salento for over a hundred years; the grapes for the Papale come from old vines near Taranto, directly on the Ionian Sea. Long, hot summers and mineral soils give the wine its typical ripeness. Ruby red in the glass with violet reflections, dense fruit jam, blackcurrant, blackberry, and dark cherry in the nose, with a soft melt on the palate.
Pairs well with: grilled lamb, braised beef and pork dishes, hearty pasta with tomato sauce, aged Pecorino, or simply a convivial evening with antipasti. Serving temperature 16–18 °C.
Twelve bottles, six interpretations of a grape variety, cheaper in the pack than bought individually – ideal for tasting with friends, as a gift for red wine fans, or to stock up your own wine cellar with a reliable Apulian house brand.
