The Domaine · Champagne · France

Krug

Krug stands for the unyielding – the courage to make Champagne the way it feels right, not the way it is currently trending. Since 1843, the house in Reims has followed a single conviction: every g... Read more Read less

Krug stands for the unyielding – the courage to make Champagne the way it feels right, not the way it is currently trending. Since 1843, the house in Reims has followed a single conviction: every grape, every year, every site deserves to be treated as the best it can ever be.

The heart is the assemblage of up to 120 wines and ten vintages – a mosaic of aromas that creates Krug's unmistakable depth and complexity. Rich bread dough, roasted hazelnuts, ripe fruit – a glass of Krug tells a whole story.

Champagne 2 products
Shop the range
Krug
Origin Champagne, France
Assortment 2 products
Grape varieties ChardonnayPinot MeunierPinot NoirPinot Gris

2 products

Krug Grande Cuvée: light golden champagne in a bottle with a cream-colored label and black capsule.
Sale price239,00 €
0,75 l318,67 €/lNutrition
Sale price28,20 €
0,75 l37,60 €/lNutrition

About Krug

From Mainz accountant to Champagne house in Reims

Joseph Krug was born as Johann-Joseph Krug in Mainz in 1800. Via Paris, he reached the Champagne house Jacquesson and learned there how to compose wines and assess customer tastes. In 1843, he founded his own house in Reims. His ambition was to make the best possible Champagne every year, even if the climate did not cooperate. In 1848, he recorded this attitude in a personal notebook. It is still considered the foundation of the house philosophy today.

After Joseph's death in 1866, his son Paul continued to run the house. Today, the sixth generation of the Krug family leads the company, with Olivier Krug as house director. In the early 1970s, brothers Rémi and Henri Krug acquired a walled Chardonnay vineyard in Le Mesnil-sur-Oger. The first Clos du Mesnil was created from it in 1979. Since 1999, Krug has belonged to the LVMH group.

Every plot on its own, every barrel individually

Krug works with the idea that every site and every plot has its own character. According to The Buyer, the house works with around 100 winegrowers and uses all three Champagne grape varieties from the entire region. The wines are vinified separately by plot, in small oak barrels of 205 liters. This is unusual for large Champagne houses, because most have long since switched to stainless steel. Krug sticks to this and thus gains texture and depth.

The second foundation is the library of reserve wines. It includes wines from many vintages and compensates for harvest fluctuations. Joseph Krug also did not want any hierarchy among his cuvées: they were to be equal and only show different forms of expression.

Grande Cuvée, Clos du Mesnil, and the other cuvées

The Grande Cuvée is the heart of the house. It is recomposed every year from more than 120 wines from at least ten vintages. It then matures for about seven years before it leaves the house. Each bottling bears a number, the Édition, and refers to its base vintage. On the label, you can therefore see which composition is in the glass. In the glass, you can expect aromas of bread dough, toasted hazelnuts, and ripe fruit, plus a fine perlage.

Jabugo ham, aged Comté, and oysters pair well with this style. Grilled shrimp, curries from Indian or Moroccan cuisine, and Tarte Tatin also harmonize with it. In addition to the Grande Cuvée, a rosé, a vintage Champagne, and two single-vineyard Champagnes belong to the range: the Clos du Mesnil made from pure Chardonnay and the Clos d'Ambonnay made from pure Pinot Noir.

Krug –
Champagne from Reims, uncompromising since 1843

Krug was founded by Joseph Krug in 1843 in Reims with an idea that was and is unusual: not to bottle a vintage, but to combine the best of many years into a single, harmonious Champagne. The heart of every cuvée is an assemblage of up to 120 individual wines and ten vintages – a job that requires decades of experience and a precise sensory memory.

What emerges in the glass is not a light sparkling wine lightness, but depth: roasted hazelnut, ripe bread dough, a hint of dried apricot, long mineral finish. The wines mature on the lees far beyond the legal minimum requirements – the Grande Cuvée for about six years, vintage Champagnes significantly longer. Krug makes no compromise between accessibility and complexity: both should be there at the same time.

The range extends from the iconic Grande Cuvée to rare Blanc de Blancs from Le Mesnil-sur-Oger to the single-vineyard Champagnes Clos du Mesnil and Clos d'Ambonnay. Whoever drinks Krug does not drink a product – but an attitude.